Avengers: Endgame sets multiple box office records

Avengers: Endgame sets multiple box office records

"Avengers: Endgame" is providing a badly needed jolt to the North American box office, which for 2019 is down 16.7% to $2.94 billion as of April 24. It is the only film in history to cross the $1 billion mark for its debut. The film kicked off with a record $60 million in Thursday previews contributing to a record first-day gross of $156.7 million. In its fourth week of release the horror film remake Pet Sematary lifted its grand total to approximately $52.6 million with a $1.3 million showing this weekend. It took in US$350 million in North America and US$330.5 million in China, the world's second-largest movie market.

It has made approximately $487 million overseas, according to the studio, smashing the record for the biggest worldwide opening weekend that was previously held by 2017's The Fate of the Furious. The movie was expected to gross between $260 million and $300 million in US and Canadian theaters. Last year's "Infinity War", for example, earned an estimated $985 million in profit, including TV, toys and theater ticket sales, according to S&P Global. That crushes the record for the biggest opening weekend internationally, which was held by 2017's "The Fate of the Furious". It's the first film in history to ever do so and it's not the only milestone that it has passed on its path to worldwide domination.

Endgame looks determined to conquer every single day of the week and it was the highest grossing movie ever on both Saturday and Sunday. specifically, it grossed $109 million on Saturday and $84.3 million on Sunday. Avengers: Endgame's total collection now stands at Rs 104 crore in mere two days and is expected to break further records.

The film is the 22nd in the Marvel Cinematic Universe and had an unreal star-studded cast, which includes Paul Rudd, Robert Downey Jr., Brie Larson, Chris Hemsworth, Scarlett Johansson and Josh Brolin. "As they saw the need, they opened up screens", said Cathleen Taft, distribution chief for Disney.

The company's Captain Marvel - positioned as a kind of Marvel lead-in to Endgame - also rose to number two on the weekend, eight weeks after it opened.

The film, which clocks in at roughly three hours, has garnered acclaim from critics and moviegoers.

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